What's going on, it's Jonathan.

Most people open Claude, type a sentence, and judge it on the answer. That's like judging a contractor by one text message. Here's the full playbook instead.

Know which model to grab. Fable for heavy jobs, Opus for daily work, Sonnet for speed, Haiku for volume. Using the wrong one is most of why people think it's mid.

Give it a memory. Projects. One for your business, one for content, one per client. Load a master prompt and a few examples once, and stop re-explaining yourself every session.

Then the five prompting rules — the three that matter most are here. Give it the whole job at once instead of drip-feeding. Say what you do NOT want. And edit your original prompt instead of stacking corrections on top of a bad answer.

Stop chatting and start building. The money isn't in better answers. It's in shipping something.

Get the full Claude playbook

Pick one project today and load it properly.

Let's build. 🦁

Jonathan